Indie Aussie Brothers of Atlas Genius Offer Up Fresh Dose of Melancholic Funk

Due to the success of their debut album, When It Was Now, Australia’s Atlas Genius has toured the world with the likes of Imagine Dragons and the Silversun Pickups, not to mention appearances at a number of major festivals, including Sasquatch! and Lollapalooza. Their first album, hailed by Rolling Stone as a “spritely, melodic debut album,” included the Billboard chart-topping singles, “Trojans” (also featured on Grey’s Anatomy) and “If So.” This band of brothers, led by Keith and Michael Jeffery, are now looking to shake things up once again with their second LP, Inanimate Objects.

Atlas Genius X Rogue Magazine

“On the first album, I was very guarded with most of the personal things that inspired the songs. Because there’s the real fear that when you put a song out there, somebody will realize the song is about them,” says Keith Jeffery, the 33-year-old frontman of Atlas Genius. He’s scanning a quaint Los Angeles Vegan restaurant for open seats and talking about the period when he started writing their new sophomore album Inanimate Objects. “I was always very cautious about changing facts or not mentioning certain places on When It Was Now. But there are definitely some lyrical moments on this album that I made less cryptic. A lot of the songs are autobiographical, we were just a little bit more bold with these songs. I leave myself wide open for those people.”

Keith Jeffrey of Atlas Genius Discusses New Record ‘Inanimate Objects’

Australian band of brothers, Keith and Michael Jeffery of Atlas Genius, have been riding the wave of success caused by their 2013 breakout record “When it Was Now” for the past few years now. The following two years would include an almost non-stop touring schedule and the daunting task of writing and producing their highly anticipated sophomore album. The world could only survive of the catchy hook of “Trojans” for so long, you know? Now, just a few days out from the official release of “Inanimate Objects” lead singer and all around laidback Aussie, Keith Jeffery sat down with Entertainment Voice to talk the origins of Atlas Genius, the inspiration behind the new album and just why “Molecules” are so important.

Atlas Genius’ Keith Jeffrey Has A Low Tolerance For ‘Old Fashions’

Who: Keith Jeffery
Where he was born: Victor Harbor, South Australia
Where he lives now: Los Angeles, California
What he does: Musician

Lately, he has been up to:
Finishing our new album, ‘Inanimate Objects’ and touring.

The first record he bought with his own money:
Blood Sugar Sex Magik by the Red Hot Chili Peppers

Headline: Listen to Atlas Genius' Brilliant Covers of Ellie Goulding and the Weeknd

When done the right way, cover songs bring a new, fascinating perspective to a track we already know and love. It’s like seeing the world in a new way. Take, for example, Ryan Adams’ recent—and superb—cover album of Taylor Swift’s 1989. His interpretation of Taylor’s expertly crafted pop songs brought a moodier vibe that we didn’t see coming—even Taylor was impressed with his darker take on “All You Had to Do Was Stay.”

Atlas Genius on upcoming album "Inanimate Objects" [Interview]

Australian group Atlas Genius have been making waves since 2011 with their unique brand of alternative rock, and we believe that they may be on the brink of being as big as their former touring partners Imagine Dragons. Brothers Keith and Michael Jeffery took the time to speak with us about their upcoming album Inanimate Objects to be released this week, Imagine Dragons and gave us a good dose of humor along the way! 

THE PV Q&A: Atlas Genius' Keith Jeffery on Songwriting: "When I’m writing from an honest place and trying to make it mean something to me"

Australia’s Atlas Genius is one of those rare bands that struck gold with their internationally acclaimed single “Trojans” back in 2012 and have since shown that they can craft articulate and intelligent pop songs to back up the initial hype. Inanimate Objects, the band’s second full-length effort, was released last week, the culmination of wrestling with personal demons after touring for the better part of a year and a half.

We spoke with Atlas Genius frontman Keith Jeffery just days after Inanimate Objects’ release. Anticipating the public’s reaction to his band’s latest work, Jeffery’s candor regarding music criticism and the artistic process behind Atlas Genius’ latest effort was a welcome, unfiltered approach.

Atlas Genius Drops WWII-Themed Claymation Epic for 'Balladino': Exclusive Premiere

When done the right way, cover songs bring a new, fascinating perspective to a track we already know and love. It’s like seeing the world in a new way. Take, for example, Ryan Adams’ recent—and superb—cover album of Taylor Swift’s 1989. His interpretation of Taylor’s expertly crafted pop songs brought a moodier vibe that we didn’t see coming—even Taylor was impressed with his darker take on “All You Had to Do Was Stay.”